“Are We Losing “People Skills?” Jonathan Farrington uses his March editorial column to bemoan the fact that personal traits or as he prefers to call them, people skills are no longer being taught and are, in fact, being relegated to the annals of history, as more and more of our commercial relationships are conducted online. That, in turn, is removing a very high percentage of the human element, which used to be so important in a seller-buyer interaction.
Earbud Project and TSM Archive Submitted: 19/11/2025
Earbud Project and TSM Archive Submitted: 19/11/2025
March 2019 – Editorial – Are We Losing “People Skills?
March 2019 – Interview – Tamara Schenk
“You Cannot Scale Sales Enablement Without Solid Foundations” Jonathan Farrington interviews Tamara Schenk, Director of Research with CSO Insights. Sales enablement grows up; that’s good news. But not fast enough. Enablement leaders should take the time to focus on HOW they approach sales enablement before simply pushing new “stuff” to the sales force.
February 2019 – Editorial
“Using Pareto’s Principle to Highlight the Current Malaise within the Sales Space” Jonathan Farrington provides us with some startling statistics, which go some way towards explaining declining levels of sales professionalism, abject sales leadership and a total disconnect between how buyers wish to be sold to and how sellers are insisting that they must buy.
February 2019 – Interview
In this edition, we interview George Brontén, Founder & CEO of Membrain.com – “Why Technology is Not Enough … Says Sales Technology Gold Winner” George is a life-long entrepreneur, and he is always looking for new ways to achieve improved business results using innovative software, skills and processes. We think you will enjoy his refreshingly frank responses.
Looking Backwards & Forwards
In his January editorial column, “Looking Backwards & Forwards” Jonathan Farrington reviews Top Sales World’s performance in 2018 and provides some pretty amazing statistics. He says, “Whichever way you choose to benchmark Top Sales World’s success in 2018, there is only one conclusion to be reached – impactful!”