Principal, Sales Acceleration Group
Kristie is the go-to expert for SaaS and small business Founders wanting to build, grow, or scale their Sales and Customer Success teams. She started Sales Acceleration Group in 2016 to help SaaS startups increase revenue, reduce churn, and be able to scale more quickly. Her 15+ years as a Sales Leader in the SaaS space fuels her passion for helping bootstrapped or VE/PE-funded Founders.
Her willingness to get her hands dirty and her “take no prisoners” approach when helping companies with everything from evaluating their current sales process and strategy to helping them hire and train Sales and Customer Success Reps. is what makes her so valuable to her clients.
Areas of expertise:
- Sales Process and Strategy Evaluation and Improvement
- Group Sales Training and Individual Coaching
- Lead Generation Strategies
- Hiring Help – Running the hiring process: Interviewing, Candidate selection and Onboarding new SDRs, Account Executives, and Customer Success Managers
- Creation of Goals and Compensation plans for SDRs, AEs, and CSMs
- Sales enablement tools -selection, implementation, and training
- Fractional Sales and CSM Leader