Jonathan Farrington is in conversation with Tamara Schenk, Sales Enablement
Leader, Advisor and Author. They review the Sales Enablement journey since the pandemic and look at where it is right now. Enablement went through a journey of, in most cases, hard awakening and ongoing adaptation in all areas, such as what’s the right setup, how to lead it, what to provide for whom to achieve what, the role of senior executive involvement and, of course, the role of technology.